Who's for turkey?
Electric December is an online advent calendar that the Watershed here in Bristol have produced for the past 8 years. Each day of the calendar offers a ‘present’ that is a piece built around a given theme. In previous years the submissions have come from Bristol based agencies, filmmakers and community groups – but the focus this year is slightly different. All the presents are short films made by 14-21 and submissions have come from across the UK rather than just Bristol.
We have submitted interactive pieces to previous years and were delighted to be asked to design the branding and website for this years offerings.
As the project is taking a new direction this year, we wanted to give the branding a similar treatment whilst still maintaining a seasonal feel and theme. “So…”, we thought, ”...what’s Christmassy without being too cheesy?” and the answer was an electric turkey of course. It sounds bizarre and probably is but we ran with it, the Watershed loved it, and we think it’s great too. A new direction for a new Electric December.
The creative element went beyond the web and we designed posters and postcards to help promote the event, and the Watershed is now covered in electric turkeys. Fantastic.
Beef are a great team to work with. As a young people led project, they took into account our needs and ideas throughout, and maintained a fresh, creative and flexible approach. The final design looks fantastic and we have had a great response from all involved.
Gill Haworth, Project Coordinator, Watershed
The project runs from the 1st to the 24th of December, be sure to pop along and get some presents!